Insights //
Our thoughts on the creator economy, law, and other free insights for you
Free: Brand Deal Course
This course is for content creators who want to better learn about their rights and protect themselves in the market.
The rights negotiated in brand deals are worth thousands of dollars. If you don't know what these terms mean as a creator, it's easy to sign onto a deal that gives away your rights to a brand.
Educate yourself on the ins & outs of typical brand deals so you know what you're signing onto as a creator!
What is a Corporate Shield?
Not only does establishing a corporate shield make your business more official, it also protects you from personal liability should something in your work go sideways.
To trademark or not to trademark?
Trademarking is the highest level of IP protection for your brand name, stage name, logo, or insignia.
The Rising Dragon: Facebook
Facebook has become a behemoth for organic monetization for short form video.
Is it OK to “authenticate” my accounts?
You should never give management access to your pages to anyone other than members of your team.
Should creators hire an Agency?
As a content creator, the decision to hire an agency is a nuanced one and should not be taken lightly. Here is how you should think about that question for your business.
March 2025 Creator Intel Newsletter
The Creator Intel newsletter for March covers important Creator topics related to product Liability, the never-ending TikTok ban, and the delay but importance of the beneficial owner filings.
What to watch out for when signing with a social media agency
Social media agencies can provide tremendous value to creators by finding them deals and helping them build their brands. But they can also be predatory, locking creators into multi year terms, taking more than their fair share of commissions, and misappropriating creators' name image and likeness.
What to do if a Brand Isn't Paying You
Sometimes brands ghost creators or delay payment to them. If you're a creator and this is happening to you, watch this video, and reach out for a free consult to see if we can help.
How Hiring a Lawyer Works
Hiring a lawyer can be an opaque and unclear process. In this video, Julian breaks down what hiring a lawyer actually looks like, how the process works, and why you shouldn't ever be intimidated to talk to a lawyer about your rights.
83(b) Tax Filings, Simplified
83(b) tax filings are crucial for startups that are granting equity to founders and employees. In this video, Julian breaks down how these filings work and when you should use them.
Client Alert: New LLC/Corporation Disclosure Requirements
If you use an LLC or corporate entity in your business there is a new filing requirement you need to submit per the Corporate Transparency Act (passed in 2021).
Big, big news from the FTC: Sponsored posts must now be disclosed in the video IN ADDITION TO disclosure in the caption of the video
This is a big change from the previous guidance, which only required that the post, in general, have a conspicuous disclosure.
Everything is Negotiable
As a transactional lawyer my goal is to fight for the best deal for my clients.
The rise of defamation suits in the Internet age
As the public square turns increasingly digital, one’s voice can have an outsized impact relative to pre-tech days.
How Much Does a Lawyer Cost
The average billing rate of an attorney across the US has been estimated at $275 per hour. We know how to give you top-notch service while not breaking your bank.
Why A Lawyer Should Form Your LLC
Using ready-to-go templates and cheap legal services can - and often does - cause more problems than they solve.
Top Seven Things for Content Creators to Avoid
After working with dozens of creators on the legal side and being a creator myself, I’ve compiled a list of the top things creators should seek to avoid.
What I Didn't Expect to Learn Working as Lyft's Lawyer
While working with Lyft, I gained unexpected insights into the world of in-house legal work and the unique challenges faced by innovative tech companies.